It’s important to understand how most search engines view your website. When they find your website, an online program commonly referred to as a spider will search your website and view the pages. It will then make its own decision which pages to display within the search results.
The way your website is designed and your HTML written can have a big impact on the search engine spider results.
For examples search engines can’t see graphics, images and other media such as Flash movies.
Always make sure you name and describe images accordingly, making use of the alt=”image description here” tag.
Another important tip is to validate your HTML and CSS using an online CSS and HTML validator.
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